Total Alignment Blog

Business person thinking about the future

There’s a Difference Between Your Company’s Vision and Its Mission. Here’s How to Achieve Them Both.

While most companies have mission, vision and value statements, few companies place these statements at the center of everything they do. Even fewer make these statements the driving force behind their present activities or their initiatives for the future.

Continue reading “There’s a Difference Between Your Company’s Vision and Its Mission. Here’s How to Achieve Them Both.”

How to Align Your Company in Five Steps

Why worry about alignment? What does an aligned company look like? Think about these questions.

  • Is your company fully in tune with its customer base?
  • Are your internal processes delivering your value proposition with quality and speed?
  • Are your people fully engaged in running the processes at optimum capacity?
  • Are your top executives fully engaged in addressing the future needs of your customers?
  • Are your top executives spending the majority of their time addressing the future?

These are some of the key elements of an aligned organization. How can you get there? Here are five steps to help you achieve alignment in your company or organization.

Continue reading “How to Align Your Company in Five Steps”

6 Corporate Values You Should Be Focusing On

As a leader, you want your corporation to move in a certain direction. To do this you may need to change behaviors, and behaviors start with values. Here we’ll discuss 6 key values that your corporation should be focusing on now. Continue reading “6 Corporate Values You Should Be Focusing On”

How to Create Alignment by Communicating Your Mission

Nothing is more powerful in aligning a group of people than imbuing them with a sense of purpose, a sense of mission. It is the cornerstone of alignment.

In our consulting practice we have reviewed many mission, vision and value statements in organizations worldwide. Having these statements in place is good. But, unfortunately, many of them serve just as inserts in a brochure or a plaque on a wall or a page in company website. Often the statements do really nothing to drive behavior on a day- to- day basis. Continue reading “How to Create Alignment by Communicating Your Mission”